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    Journal of Brand Strategy

    Journal of Brand Strategy is Scopus-indexed (Q3, CiteScore 1). Published by Henry Stewart Publications.

    Checked against the index lists dated 4 October 2026.

    ISSN 2045-855XVerify ISSN ↗2045-8568Verify ISSN ↗

    Publisher: Henry Stewart Publications

    Scopus · Q3
    1
    CiteScore 2025
    Scopus
    Q3
    Best quartile
    rank 336 of 541 · 37th pctile
    1
    Indexed in
    major index

    Cost to publish: No APC data — check the publisher

    ScopusElsevier Scopus
    Status
    Active
    Coverage
    2018–present
    Source type
    Journal
    Open access
    No
    CiteScore
    1
    SJR · SCImago
    0.220
    Q3 SJR quartile
    H-index
    11
    Best quartile
    Q3 · 37th pctile
    Subject areaRankPctileQ
    Communication336 / 54137thQ3
    Social Psychology263 / 31516thQ4
    Management of Technology and Innovation265 / 31716thQ4
    Strategy and Management436 / 50613thQ4
    Marketing194 / 22112thQ4
    View this source on Scopus.com
    DOAJDirectory of Open Access Journals (live)
    Not in DOAJ
    Open accessNot registered as fully open access

    Not listed in: Web of Science, DOAJ, ABDC, ABS / AJG, FT50, UT Dallas, ONOS (subscription), ONOS (APC covered)

    Quick answers

    Is Journal of Brand Strategy indexed in Scopus?

    Yes — actively indexed in Scopus, coverage 2018–present, best quartile Q3, CiteScore 1.

    What quartile is Journal of Brand Strategy in Scopus?

    Journal of Brand Strategy is Q3 in Communication (rank 336 of 541), Q4 in Social Psychology (rank 263 of 315) and Q4 in Management of Technology and Innovation (rank 265 of 317), by CiteScore 2025. It is ranked in 5 subject areas in all.

    What is the impact factor of Journal of Brand Strategy?

    Journal of Brand Strategy is not in the Web of Science Core Collection (SCIE, SSCI, AHCI or ESCI), so Clarivate publishes no Journal Impact Factor for it. Its Scopus CiteScore is 1, quartile Q3, 37th percentile. Any "impact factor" quoted elsewhere is not the Clarivate metric. Its SCImago Journal Rank (SJR, a free Scopus-based metric) is 0.220, quartile Q3, with an H-index of 11.

    Who publishes Journal of Brand Strategy and what is its ISSN?

    Journal of Brand Strategy is published by Henry Stewart Publications. Its print ISSN is 2045-855X and its online ISSN is 2045-8568.

    Is Journal of Brand Strategy in Web of Science?

    No — it is not currently in the Web of Science core collections (SCIE, SSCI, AHCI or ESCI).

    Is Journal of Brand Strategy open access?

    No — it is not registered as an open-access journal in DOAJ or Scopus.

    How well cited is Journal of Brand Strategy? — open metrics via OpenAlex

    Journal of Brand Strategy has an h-index of 20 and a 2-year mean of 0.77 citations per paper (OpenAlex). Its Scopus CiteScore is 1, quartile Q3. On 2-year citations it ranks #264 of 511 Scopus journals in Communication.

    20
    h-index
    0.77
    2-yr mean citations
    47
    i10-index
    537
    works indexed
    1,783
    total citations
    2-yr mean citations, among Scopus journals in the same subject
    #264 of 511 Bottom 49% Communication
    #243 of 308 Bottom 22% Social Psychology
    #211 of 291 Bottom 28% Management of Technology and Innovation
    Papers published per year
    025502017: 41 papers4120172018: 36 papers3620182019: 39 papers3920192020: 33 papers3320202021: 26 papers2620212022: 31 papers3120222023: 37 papers3720232024: 40 papers4020242025: 29 papers2920252026: 6 papers so far62026*

    Journal of Brand Strategy published 29 papers in 2025; its busiest recent year was 2017 with 41. 2026* is the year so far.

    Main topics
    Digital Marketing and Social MediaConsumer Behavior in Brand Consumption and IdentificationBusiness Strategies and InnovationMarketing and Advertising Strategies

    h-index, i10-index and 2-year mean citedness are open, licence-clear metrics from OpenAlex — not a proprietary impact factor. The subject rank counts only journals that OpenAlex has a figure for; it is not a Scopus or Clarivate ranking. Updated 2026-10-14.

    Who publishes in Journal of Brand Strategy? — latest 54 articles, 2022–2026

    In its latest 54 research articles (2022–2026), authors are most often from United States (57.1%), United Kingdom (9.3%) and Germany (7.4%). More than half of recent authorship comes from one country.

    Author countriesUnited StatesUnited States57.1%United KingdomUnited Kingdom9.3%GermanyGermany7.4%South AfricaSouth Africa4.6%GreeceGreece2.8%PhilippinesPhilippines2.8% Most frequent institutions (papers)University of San FranciscoUniversity of San Francisco4Northwestern UniversityNorthwestern University4The Independent Institute of EducationThe Independent Institute of Ed…3Northwestern UniversityNorthwestern University3Hochschule MacromediaHochschule Macromedia3

    Countries are counted fractionally, so a paper by authors from two countries counts half to each.

    Are there integrity warnings for Journal of Brand Strategy? — indicators, not proof of misconduct

    Scopus status: Active. No retracted papers are recorded. The Problematic Paper Screener flags none of its papers. These are indicators to check, not findings against the journal.

    • Scopus statusActive
    • Retracted papers None recorded
    • Problematic Paper Screener flags None flagged
    • Author concentration57.1% of recent authorship from United States

    Retractions from OpenAlex; flags from the Problematic Paper Screener (Cabanac, Labbé & Magazinov, CC BY), 2026-09-21 export. A flag marks a paper for a closer look; it is not a finding against the journal.

    Official sources & links

    Journal website ↗ Scopus source ↗ ISSN Portal · 2045-855X ↗ISSN Portal · 2045-8568 ↗

    Community experience: reader comments on this journal

    Comments load as you scroll here.

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